Google Analytics Alternatives
Google Analytics is a web analytics service that tracks and reports website traffic, helping you understand how users find, interact with, and engage on your site
Best Alternatives to Google Analytics
Showing 7 curated Google Analytics alternatives for developers
Plausible
Plausible is powerful, intuitive and lightweight analytics.
Plausible is simple analytics. It is easy to understand and it cuts through the noise. Check your site traffic and get all the essential insights on one page in one minute. There are no layers of menus, there is no need for you to build custom reports, custom dashboards or PowerPoint documents.
Analytics
PostHog
PostHog is an open-source platform built on the modern data stack, offering a suite of product analytics and data solutions. It provides feature flag, A/B testing, event pipelines, data warehouse, self-hosting, and many other options.
Analytics
Rybbit
Rybbit is a powerful web and product analytics platform. Open-source and privacy-friendly alternative to Google Analytics that is 10x more intuitive.
Analytics
Pirsch
Pirsch is a powerful, privacy-friendly, open-source alternative to Google Analytics — lightweight, cookie-free, and easily integrated into any website or app.
Analytics
PoeticMetric
PoeticMetric is a free as in freedom, open source, privacy-first and regulation-compliant website analytics tool. You can keep track of your website's traffic without invading your visitors' privacy.
Analytics
Vemetric
Vemetric is an open-source web and product analytics platform that helps you understand your users' behavior. It's designed to be simple yet powerful, providing insights into how users interact with your website or product.
Features:
Real-time analytics
Behavior tracking via User Journeys
Custom event tracking
Powerful filtering mechanisms to see how your users interact with your Product & Website
Tracking across several subdomains
Analytics
PrettyInsights
PrettyInsights is an all-in-one analytics platform designed for marketers, product teams, and website owners who want deeper insights without the complexity of Google Analytics. It combines traditional web analytics with powerful product analytics features like funnels, event tracking, user journeys, and retention cohorts. With an intuitive dashboard and privacy-friendly tracking, PrettyInsights makes it easy to monitor user behavior, understand conversion paths, and optimize both websites and digital products for growth—all without compromising performance or user trust.
Analytics
Why Look for Google Analytics Alternatives?
While Google Analytics is a popular choice among developers, exploring alternatives can offer several compelling benefits:
- Cost savings: Find free or more affordable alternatives that fit your budget while maintaining quality and features
- Better performance: Discover tools optimized for speed, efficiency, or specific use cases that Google Analytics may not prioritize
- Enhanced features: Access capabilities and integrations that better match your workflow and technical requirements
- Data ownership: Choose self-hosted or privacy-focused alternatives that give you complete control over your data
- Avoid vendor lock-in: Maintain flexibility and portability to switch tools as your needs and stack evolve
- Community and support: Benefit from active communities, extensive documentation, and responsive support channels
Each alternative listed above has been carefully curated to ensure quality, reliability, and active maintenance. Whether you're looking for a free solution, better pricing, or specialized features, browse through these Google Analytics alternatives to find the perfect tool for your development workflow.
Know a Great Google Analytics Alternative?
Help the developer community by submitting alternatives you've discovered and loved. Whether it's free, paid, or open-source, share tools that work great as Google Analytics replacements.
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